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Columbus Craft Meats

Thinking outside of the case.

Columbus Meats found its sales growth stymied due to shelf space limitations in the over-crowded deli. Walker found additional space on the floor. We developed a custom display with a small footprint (that retailers liked) that allowed Columbus to display a variety of pegged and basket-ed offerings. We even created an optional space on the rack for retailers to add complementary items to increase total sales from the rack – a win for everybody.