Shoppers are often overwhelmed with the choices before them in a deli case. Walker innovated a custom sized LCD screen to fit deli case size constraints. We deliver customized brand content including meal ideas, local promotions and product information, while making content changes remotely via cellular networks as often as needed within this patent pending system. Consumers benefit with timely, targeted, relevant information right at the point of purchase. The trade enjoys active management of persuasive selling opportunities, and our clients enjoys increased sales.